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Education, Honors & Awards
Ibmec Business School, Escola Superior de Propaganda e Marketing, University of California, Santa Barbara, Santa Monica College
MBA-Relacionamento com o Cliente-Ibmec Business School; Pos Graduacao-Marketing-Escola Superior de Propaganda e Marketing; BA-Psychology-University of California, Santa Barbara; AA-Psychology-Santa Monica College
Helosia Ribeiro is the Executive Director of The Brazilian Institute for Ethics in Competition a Non-Government Organization that gathers corporations and trade associations aiming to promote the improvement of the business environment and to stimulate initiatives to avoid competitive disadvantages caused by tax evasion, informality, product adulteration and other kinds of business misconducts. In a broader spectrum, to bring awareness to society about the social harmfulness of non-ethical business practices and its impact on the Country's development. Furthermore, to propose and to support actions that stimulate ethical behavior on the economy. ETCO is formed by six industry chambers to including technology, pharmaceutical, fuel distribution, tobacco, breweries and soft drinks. Her mission is to promote ethics in competition and fiscal balance striving to promote business development in a fair and attractive environment for investments.