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Education, Honors & Awards
Lori is a seasoned Executive Producer, bilingual in English and French, with 25+ years in advertising, marketing, hospitality, client and consumer events, training initiatives, and experiential programs for Fortune 500 clients. Lori's experience gives her a diverse set of project management skills, moving easily from client advocate and management; to strategic development; supervision and support of creative development efforts; selection, development and evaluation of production personnel; vendor negotiations; onsite management; and technical and fabrication management.As Director of Production, Lori must lead, motivate and set expectations for the production department; foster teamwork, open communication and monitor morale amongst all production, creative and technical team members; act as client liaison and handle any complaints to satisfy both client and employer; develop and institute standard operating procedures and administrative processes; develop partner relationships with key freelancers, vendors and suppliers; ensure that production objectives are met in the areas of quality, scheduling and budget; and develop and manage projects ranging from internal communication initiatives, to national training, customer service and incentive programs, to large-scale global launch events, and consumer experiential promotions and activations.Lori manages the varied dimensions of a project with careful attention to quality, timelines and budget parameters, setting production expectations while leading and motivating personnel, and delivering exceptional projects on message, on time, and on budget.
Strategic Development, New Business & Proposal Development, Marketing & Branding, Corporate & Consumer Event Production & Management, Training Development & Implementation including Web-Based Training, Customer Service Training & Engagement, Video Production, Creative Direction, Team Selection & Supervision, Vendor Selection & Management, Contract Negotiations, Talent Selection & Managment, Budget Development & Managment, Process Development & Implementation, Team Building & Motivation, Client Liaison & Management
Graduating from McGill University with a major in Psychology, Lori spent several years as part of a Rehab Team with drug addicts and alcoholics. She then moved into the hospitality industry and worked for an airline and several major hotels. Recruited by McKim Advertising and then J. Walter Thompson, Lori spent several years as an Account Manager. These jobs became the foundation for Lori's 25+ years as an Executive Producer/Director of Production in Corporate and Consumer Communications for Fortune 500 clients. Lori has developed and managed projects both nationally and internationally, ranging from VIP incentive programs, to internal corporate meetings, to large scale events, to training initiatives specializing in customer service, to consumer experiential activations, for audiences and participants ranging from 50 to 10,000+.
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