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Monique Appel has been doing business as an entrepreneur, focusing on dogs and animal training and welfare, since 2004. Starting with her own dog walking service and moving on to start a dog school and behavior therapy practice, she gained personal experience and decided to expand in to the consulting arena. She saw a niche in the dog industry with most business owners being incredibly passionate about their line of work but without the business sense necessary to truly maximize opportunity, so Monique started her own dog consultation practice. She now offers online and in-person coaching to help other dog business owners with their own potential expansion, and also regularly writes a column for Term Magazine. She has experience training service animals, working with animal welfare groups, and speaking at dog conferences to benefit the industry and her peers.