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Rita Munoz is Vice President at Effective Marketing Solutions, Inc. For over 14 years, Effective Marketing Solutions has been a powerful resource to many leading brands at retail. As a project based agency, they have collaborated with manufacturers, retailers and their agencies to plan and execute in-store shopper engagement initiatives and event marketing programs. Rita began her career as an accountant 20 years ago. At that time she was raising her three small children and decided she needed a change. Rita became partner in a friend’s new business. She is proud to celebrate 18 years of success with the company. Rita is an expert at planning and executing in-store promotions for the consumer goods industry and securing promotional partners for cost effective results. Her future goals include coaching and mentoring young and emerging women professionals.
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