Professional Information
Education, Honors & Awards
Universidad AnĂ¡huac
Bachelors Degree, Communications/Movies/Psychology, Universidad AnĂ¡huac 1971-1977
(1977)
Personal Information
ESOMAR, Qualitative Research Consultants Agency; AQR (UK); American Marketing Association Mexico Chapter;
Graciela Braniff has the number one qualitative marketing research firms in Mexico. Graciela has over 40 years of experience handling moderating and analysis in Qualitative Research. She is innovative and tireless, always looking to invent new methodologies to perfect her craft. Her marketing sectors tend to be in the retail and health industry, one of her main client is the Walmart Corporation. She wrote a chapter in the Marketing Association of Communicators textbook (2014). Graciela is fluent in Spanish, English, and French and in her free time she does counseling for the Red Cross.
Websites & Social
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